In a matter of weeks, the world as we know it changed. Whether you were already an exclusively online business or you’ve jumped into e-commerce because of a temporary closure of your storefront, you want your conversion rate as high as possible. You may be...
Most people blame the failure of their SEO campaigns for the use of the wrong keywords. But content is but a fraction of the total digital marketing journey. On the technical side, you need to make sure that your website speed is up to the standard, optimized for...
Can you remember the last time you looked for something online? Perhaps the local services of a business found near you. Chances are, you clicked on any one of the first three listings displayed on the SERPs. And you are not alone in doing so. In fact, studies have...
How important are email newsletters to your conversion rates? Well, if you’re like 59% of other marketers, then email is the single most effective marketing channel for generating revenue. That statistic alone makes it clear that email marketing deserves our...
In the year and in the months where voice search is all set to take the world by storm, acquiring the top spot on Google’s organic search results is an uphill battle. Not to mention, Featured Snippets are the most coveted spot for any business looking to...
This probably isn’t the first time you’ve heard about how you need to use tech so your small business can keep up with the times. There’s no question there are expensive tech trends being used today that may not help your business all that much. However, not all tech...
